How do political beliefs and affiliations shape confidence in nonprofits and willingness to engage in philanthropy?
Religious identity shapes how donors define trust and interpret moral calling, but not whether they give.
Nonprofits can’t just ask for donations. Nonprofits must build a strong connection between donor and impact. We’ll show you how.
This year’s GivingTuesday shattered previous records with $4.0 billion raised, and 38.1 million people participating across the U.S.
How do donors balance logic and emotion—between strategic giving and reactive, in-the-moment generosity?
What will distinguish nonprofits that thrive in this environment from those that fade—and how can Brand Federation’s clients lead that change?
Uncertainty and division have reshaped how Americans give and what they believe their donations can achieve.
In a capital-restrained environment, every dollar raised matters more. So does every message, every channel, every moment of connection.
As we celebrate this Juneteenth, we reflect on what it means to live into our convictions—not just in word, but in practice.
Understanding what people say or do is just one side of the research equation. Understanding why they say or do it is just as essential.
Here are the 5 value drivers where the Value Gap Analysis pinpoints where and how your association provides value to members and where it's falling short.
Here are the essential tools that make the remote work by Brand Federation's team of marketing leaders and network of independent specialists possible.
Brand Federation has overcome one of the biggest challenges of remote work: building and nurturing a winning organizational culture. Here's how.
Rian Chandler-Dovis writes an open letter to Elon Musk about organizational leadership and what it calls for today.
Brand Federation's Rian Chandler-Dovis sees high risk in moving too fast with brands. Minimize it by talking to stakeholders first. Then hit the gas.