Follow-Ups on Bud Light & WeWork

Matt explains how Garth Brooks shows Bud Light why it's better for brands to stand up for their convictions, not abandon them.

Cold Take #9

May 21, 2024

Blame it all on his roots. Garth Brooks shows Bud Light why it's better for brands to stand up for their convictions, not abandon them. Matt Williams explains, and he shares an update on Zombie brand WeWork, too.

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Timestamps:

‍00:15 Bud Light & Garth Brooks

‍02:18 WeWork & Zombie Brands

About Beer & Brands

Hoppy Conversations at Richmond's Best Craft Breweries

Beer & Brands is Brand Federation's monthly podcast where marketing industry leaders, Kelly O'Keefe and Matt Williams, discuss brands, brand strategy, and tactics. Over beers.
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