Starbucks, Nike, & Getting Brands Back to Their Core

Matt Williams applauds the first moves of the new CEOs at Starbucks and Nike: focusing on getting their brands back to their core.

Beer & Brands

Cold Take

January 23, 2025

Timestamps:

‍00:00 Intro to Cold Takes

‍00:08 On the Last Cold Take

‍00:15 First Moves of New CEOs at Starbucks & Nike

‍01:28 Suggestions for Next Steps

‍03:12 The Takeaway

About Beer & Brands

Hoppy Conversations at Richmond's Best Craft Breweries

Beer & Brands is Brand Federation's monthly podcast where marketing industry leaders, Kelly O'Keefe and Matt Williams, discuss brands, brand strategy, and tactics. Over beers.
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