Taylor Swift & The Eras Tour

Ashley Devereux, a brand strategist at Brand Federation, highlights three lessons brands can take from Taylor Swift's Eras Tour.

Cold Take #6

May 21, 2024

Brands take some notes! In our latest Cold Take, Ashley Devereux, a brand strategist at Brand Federation, highlights three lessons for brands from Taylor Swift's Eras Tour.

Timestamps

‍00:00 Taylor Swift's Eras Tour

‍01:00 Three Takeways for Brands

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Meet the Federation

Ashley Devereux is a brand strategist at Brand Federation.

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About Beer & Brands

Hoppy Conversations at Richmond's Best Craft Breweries

Beer & Brands is Brand Federation's monthly podcast where marketing industry leaders, Kelly O'Keefe and Matt Williams, discuss brands, brand strategy, and tactics. Over beers.
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